NEW YORK, NY, July 16, 2015 - Piksel, a global leader in building successful online video businesses, will host a webinar demonstrating why now, more than ever, airlines should review their in-flight entertainment (IFE) offerings. The webinar entitled, “Joining the Dots Between Airline Customer Experience and Loyalty” will be held on July 21, 2015 at 10:00am EST / 3:00pm GMT / 4:00pm CEST.
The aviation industry is undergoing a period of extreme change, driven by significant demographic shifts and changing passenger attitudes. Providing a cutting-edge entertainment experience is one way that airlines can distinguish their services and secure customer loyalty. To deliver an entertainment solution that enhances their offering, airlines must recognize how an increasingly mobile video ecosystem has impacted traveler expectations. Understanding trends in customer viewing behaviors and the varied solutions available can help businesses avoid investment in costly technology that fails to meet long-term passenger expectations.
Piksel’s IFE expert, Greig Hilton, will discuss the technological advances that are creating opportunities for airlines in the delivery of IFE. Greig will lead participants through a review of the Bring Your Own Device (BYOD) trend that is gaining popularity, and reveal how new disruptive technology is eliminating the need for costly on-board hardware while improving customers’ travel experience. Participants will also learn how to navigate content acquisition and strict territory rights, enabling businesses to develop the optimum strategy to deploy video entertainment solutions.
Greig will draw on Piksel’s expertise in developing revolutionary video technology for the aviation industry. Piksel’s Video On-Demand IFE solution, Piksel Voyage, was recently deployed in a partnership with Transavia airlines, providing consumers with a high-quality in-flight entertainment experience on their personal devices. Piksel’s technological innovations within the travel and transit industries build on its heritage, for over a decade, of developing successful online video businesses for some of the world’s largest media and entertainment companies.
Participants can register for the webinar at http://info.piksel.com/piksel-webinar-voyage.
We help the world’s leading brands maximize their reach and return with video.
Comprised of a global team of experts we call “Televisionaries,” Piksel has helped to design, build, and manage online video services for major media companies like AT&T, BSkyB, Mediaset, and Sky Deutschland, as well as enterprise brands like Airbus, Barnes & Noble, and Volkswagen.
Headquartered in New York City, Piksel offices can be found throughout Europe and the Americas.
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